First Contact.
Started building meme pages and testing what made content spread. Discovered early that virality was a pattern, not luck.
Founder
15 Years Building the Meme Economy.
Before Memefluence existed, the infrastructure did. Johnny Rapp has spent 15 years at the intersection of viral content, culture, and commerce.
15+
Years
In the meme and viral content space
50B+
Lifetime impressions generated
1.2B
Monthly views across the network
3,000+
Pages in the network
The Journey
How Memefluence Was Built.
Not overnight. Over 15 years.
ERA 1 / 2011
ERA 2 / 2013
First 100K.
Built a Twitter page to over 100,000 followers through pure growth hacking and viral content. Started treating memes as an art form. The playbook started here.
ERA 3 / 2015
Running the Biggest Pages Nobody Knew About.
Managed some of the largest parody accounts on Twitter. Pages like Fill Werrell, College Student, and others with millions of followers. The owners trusted a kid nobody had heard of. That trust compounded.
ERA 4 / 2016 to 2020
Hollywood.
Spent a year inside the entertainment industry working with names like Jennifer Lopez, Terrell Owens, Drake Bell, and Hulk Hogan. Learned how legacy brands and viral culture could collaborate. Also learned what that world gets wrong about Gen Z.
ERA 5 / 2020 to 2025
JRAPP Media.
Founded JRAPP Media to partner with forward-thinking companies. Built marketing campaigns for artists from concept to release. Worked with brands including Forbes and Skydance Media. Partnered with Integral Studio (www.integral.studio) to build websites and run campaigns for major artists worldwide.
ERA 6 / January 2026
Memefluence.
Launched Memefluence to formalize what had been built over 15+ years. A Culture Distribution Engine. 3,000+ pages. 600+ vetted creators. 1.2B monthly views. The bridge between the meme economy and the brands and artists that need to reach it.
Worked With
Brands and artists that trusted the process.
Skydance MediaUniversal Music GroupWarner Music GroupWideWorldsHumeForbes
Current Partners
Built with the best.
WideWorlds
Entertainment and AI fandom platform.
Visit siteIntegral Studio
Website and campaign production for major artists.
Visit siteMemefluence Strategic Collective
The distribution engine.
Learn moreThe network is built. The results are proven.
If you are ready to reach millions of 18 to 35 year old Americans, let's talk.
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